The
TED conference draws celebrities and thinkers to discuss big ideas
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Netflix CEO
Reed Hastings is among the speakers at the 2018 TED conference in Vancouver
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This
year's theme of the annual Technology, Entertainment and Design (TED)
conference starting Tuesday in Vancouver is "Age of Amazement," but
with a keen eye on unintended consequences.
The
gathering comes amid growing fears about a loss of privacy in the digital
world, and a race to artificial intelligence and robotics which could spin out
of control.
"The
future is amazing, but there is good amazing and there is amazing
terrifying," TED curator Chris Anderson told AFP.
"There
is going to be an intense debate on what we think of the future. We are
embracing those fears that the world may have gone mad in one way, but we are
also embracing innovations, science and technology."
The
TED community includes scientists, artists, activists, politicians and
superstar entrepreneurs such as founders of Amazon, Google, Microsoft and
Netflix.
This
year's speakers include Netflix co-founder Reed Hastings and star Silicon
Valley venture capitalist John Doerr, whose winning investments include early
bets on Amazon and Google.
Former
US vice president Al Gore, a longtime member of the TED community, will host a
discussion on climate change at the conference
Anderson
expected heated debate on the potential dangers as well as the benefits of new
technologies.
"Is
the world making progress or, despite our best efforts, are we making things
worse?" he asked rhetorically.
"I
think people are astonished and disturbed by a lot of the technology we have
built."
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Podcasts popping -
While
internet-age news cycles have attention shifting from one headline to another,
TED is intended as an oasis where ideas and developments are thoughtfully explored.
"So
many people don't want to hear about progress at the moment; they are not
seeing it," Anderson said.
"They
are feeling stress and anger. You could argue a collective talking ourselves
into gloom and doom."
Since
starting as an intimate gathering on the California coast 34 years ago, TED has
grown into a global media platform with a stated devotion to "ideas worth
spreading."
TED
has a massive following for its trademark presentations in which speakers
strive to give "the talk of their lives" in 18 minutes.
The
standard cost of attending the main TED conference, now in Vancouver, has
climbed to US$10,000.
Money
brought in by the nonprofit Sapling Foundation behind TED is used to make talks
available free in apps, podcasts and videos at online venues including YouTube
and ted.com.
TED
has had a hit with a new live-audience television series in India hosted by
Bollywood star Shah Rukh Khan.
Podcasts
and a TED Radio hour have proven natural fits for the conference's spoken-word
style presentations.
TED
is poised to launch a native Spanish language podcast in a partnership with
Univision as it expands its lineup with offerings such as podcast devoted to
the genius of everyday objects and do-it-yourself neuroscience.
"The
platform has seen spectacular growth despite all the competition from
politics," Anderson said.
It
has also started creating short-form video presentations, as smartphone
lifestyles have people accustomed to snippets much shorter than 18 minutes.
"In
the early days of TED, when we you told lecturers, professors and academics
they had to deliver a talk in under 20 minutes they looked at you like you were
crazy," said TED head of media Colin Helms.
"In
internet time, when people are used to content as short as 15 seconds, it seems
a much meatier format."
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Turning talk to action -
Anderson
has gracefully but firmly encouraged TED's influential community to act on big
ideas that win their hearts or minds.
An
annual TED prize launched in 2005 that came with cash and support from the
conference community to fulfill potentially world-changing wishes will be
transformed this year into an "Audacious Project" funding ideas with
"the potential to create massive, global change."
More
than US$250 million has already been committed to the "collaborative
philanthropy" model, according to TED.
Each
year, the project will identify up to five ideas that stand out as thrillingly
bold and have a credible path to execution.
"The
notion of turning ideas into action will be a real sub-theme," he said of
this year's gathering.
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