The
NBA has been raising its profile in Africa, holding its first game on the
continent in Johannesburg in 2015. NBAE via Getty Images
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The US' National
Basketball Association (NBA) is set to open an academy in Africa next year, in
what's seen as its latest move to unearth fresh talent from outside the US and
extend the lucrative league's reach into new territories.
BBC
Africa Sport report continues:
The
African academy will be based in Thies, Senegal, and follows similar NBA
projects opened this year in China and Australia.
The
academy, which is due to open next spring, will take the most talented boys and
girls from age 13 and up.
Amadou
Gallo Fall, NBA vice-president and managing director for Africa, has told the
BBC that preliminary trials are being held in Senegal over the next couple of
days, as part of the first phase of finding new African talent.
The
NBA had strong business reasons for following through on the plan, he said:
We
are no different than any other global company - Microsoft, GE - when they want
the best programme, the best engineers, they invest in the training and
development."
The
dream for many of those who get onto the programme will be to play in the NBA
and make the big time.
But
Mr Fall says that those who don't become household names will not be left
behind:
The
unique thing is young players who are... lucky enough to be selected will be
nurtured holistically and they will still have the opportunity to pursue a
college degree, no matter whether they're talented enough to make into the NBA
straight out of the academy.
Let's say somebody gets hurt, we're still going to make sure that they continue their journey to success just through education."
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