African online retailer Jumia expands into
three markets
- Jumia adding retail sites for Uganda, Ghana and Cameroon
- Rocket Internet-backed Jumia in 8 African markets and UK
BERLIN, July 28 (Reuters) - Online
retailer Jumia, a would-be African Amazon set up by German venture capital firm
Rocket Internet, is expanding into three new markets - Uganda, Ghana and
Cameroon, the company said on Monday.
Jumia, which launched in 2012, already
operates in Nigeria, Morocco, Ivory Coast,
Egypt and Kenya, offering up to 100,000 different items for sale from its local
warehouses.
The company has recently set up local
offices in Uganda after initially launching a service there in February that
relied on deliveries from Kenya. The Ghana and Cameroon sites are set to open
within the coming weeks, a spokesman said.
Monitored via Reuters
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